Financial Planning Services

Financial advice can help you achieve your goals with advice tailored to your individual circumstances.

At Wren Sterling, our Financial Advisers look at the ‘whole picture’ of your finances and find make recommendations to achieve our goals, whether that is maximising your retirement income, protecting against the unexpected, or investing and building wealth for the future.

Along the way your Financial Planner will ensure you understand what our suggestions mean for you, and how your plans will work so that you can feel more confident in your financial future and gain peace of mind.

In simple terms, most clients pay a one-off fee of around 2% for initial advice (the median fee percentage paid by Wren Sterling clients on initial fee advice was 1.6% for the 2025/26 financial year), and an ongoing fee of around 1% per year if they choose ongoing advice.

The exact cost will always depend on your circumstances, and we will explain and agree all fees with you before any work is carried out.

Learn more about our fees.

Simply put, financial education or guidance is generic and often free – but it’s important to consider what you learn carefully as what works for someone else might be completely wrong for you.

Financial advice is personalised to you and your financial goals. When you engage a Financial Adviser, they will undertake analysis of your financial position and build a plan that’s tailored to you.

Build your financial plan today

Financial advice can give you a plan to help you reach your stated financial goals. Your Financial Adviser will produce this plan utilising financial products which they consider the most suitable for you. Our financial planning advisers are supported by a team of qualified researchers and administrators who will assist them in creating your financial plan.

If you have little experience of dealing with finances or you’re confused about a decision, financial advice could help. Learn more about our approach and how we can build your financial plan together.

Yes — your initial consultation with a Wren Sterling Financial Adviser is completely free and without obligation. We outline our fees before any chargeable work is undertaken, and you’ll only need to pay if you choose to proceed.

[Find a Financial Adviser near you, offering one-off or ongoing advice.] – Link to hubspot form

How much does Financial Advice cost?

Every new client relationship at Wren Sterling starts with a five-step, getting-to-know-you process, which helps us understand your motivations before we recommend a plan and commit to maintaining it:

• We establish the facts and find out if Financial Advice is appropriate for you
• Conduct analysis of your finances
• Design your new financial plan
• Implement it and finally
• Ongoing clients benefit from continuing maintenance and review meetings.

Learn more about our approach

Pensions, investments, tax planning, planning your legacy… they’re all complex topics. How do you know if your money is working as hard as it possibly can?

That’s why thousands of people across the UK rely on Wren Sterling for independent financial advice. We can help you make sense of the complicated stuff so that you feel in control of your financial journey.

The first step is to get in touch. Let us know what you’re looking for and your current financial situation.

We’ll start with an informal chat and find out whether financial advice could help you. There’s no obligation to proceed to advice.

Long-term financial planning is about building a strategy that grows with you and your wealth. Having a qualified financial planner on your side has many benefits, such as:

• An expert on your side – Clients who opt for our ongoing advice service have direct regular contact with their Financial Planner. Let them know if you have any questions, or if your circumstances change and your plans can be adjusted.
• Analysis of the whole picture – Our financial planning services involve much more than simply recommending investments. We look holistically at your whole situation and may utilise cash flow planning tools to show you how your financial life could play out. We plan your finances to achieve your long-term goals, incorporating tax planning, protection and offer an ongoing advice service to review your plans (normally on an annual basis) to ensure you’re on track.
• Save time – Many of our clients come to us because they don’t have the time or expert knowledge to manage their financial affairs. This allows you to concentrate on what you do best, and spend valuable time with friends and family.

What areas in financial planning can you help with?

Our advice is holistic, and will look at the whole picture of your finances. Our financial advisers can cover:

• Investment planning – access the whole of the market to deliver against your growth needs and appetite for risk.
• Planning for retirement – Once you’re in retirement your financial needs can change. We can help you consider future changes and how they will affect you.
• Passing on wealth – We can work alongside your Solicitor or Accountant to help you pass on your legacy to your loved ones.
• Family financial planning and protection – Protect against the unexpected.
• Corporate and Director financial planning – We can advise individuals with more complex financial needs, such as Company Directors. Our Corporate team can also provide business advice.
• Mortgages – Our mortgage team can guide you through your mortgage journey from start to finish.

We’ll often have an informal chat before proceeding to financial advice. We’ll get to know you and whether we can help. When you’re ready for financial advice you’ll need access to information about your income, savings, insurance policies, pensions and any debts – including mortgages.

You will also need to talk about your goals, what motivates you, and if there are any big life events in your future. It could also help to talk about any previous experiences with financial planning (what you did and didn’t like) and how you feel about investing.