Wren Sterling named in FT Adviser Top 100 for 10th consecutive year

Nick Moules

Wren Sterling, the leading national financial planning firm, has been named in FT Adviser’s Top 100 Financial Advisers for 2026. This is the 10th consecutive year the firm has appeared on the list.

Compiled by ISS Market Intelligence, the list assesses firms on measures including assets under management, client retention, years in service and the proportion of chartered and accredited advisers.

The recognition comes after a period of sustained growth for Wren Sterling, with more than 30 predecessor firms coming together to form the business. Today, Wren Sterling has 20 UK locations, more than 150 Financial Planners, 31,000 clients and over £13bn of client assets under advice.

Throughout its growth, the firm has maintained a 98% client retention rate and recorded its best-ever Net Promoter Score in 2026.

Nick Moules, Marketing Director at Wren Sterling, said: “Ten consecutive years in the FT Adviser Top 100 reflects advice that holds up over time. That comes down to our people and the care they put into helping clients plan for the long term.

“Growth only matters if clients feel the benefit. We’re generating more client enquiries than ever, and our best-ever NPS scores this year show we’re delivering the service we promise clients at the outset. That’s the standard we’ll hold ourselves to as we continue to grow.”

Nick Moules
About the Author

Nick has been in charge of Wren Sterling's marketing since 2016. He is a Chartered Institute of Marketing-qualified marketer with experience in financial services and start-up marketing, as well as a background in public relations.